Empowering Menswear Brands
At Rockwell Agenturen, we are committed to helping menswear brands succeed. We provide sound advice and guidance from collection making, strategic brand building, e-commerce upgrading, wholesale, to help you achieve your goals.
Let's chat!


Our Story
Rockwell Agenturen is a strategic consulting agency, specialized in menswear. Started by Rock Liu, with over 15 years being in the menswear industry, having the experiences of being on both wholesale and retail sides of the business, we aim to elevate brands to a new level.
What we do
For Brands and Manufactures: we provide you tools and knowledge to take your brand to the next level. From collection creating, to e-commerce implementing/upgrading, to strategic brand building, to increasing wholesale for specific markets.
For retailers: having the experiences of being a retailer ourselves in the past allow us to understand that being an agent to brands is more than just selling the products. We are dedicated to work with you to prepare the brands for providing the needs of retailers and the end customers, in both products and services.